KTC BV at Anuga 2025: Where Global Connections Meet Shared Purpose

From October 4th to 8th, 2025, the KTC BV team attended Anuga 2025 in Cologne, one of the most influential global events in the food and beverage industry. Our General Manager Gasper Marusa, Senior Trader Dayrlane Mason & Business Development Manager Aleksandra Hristov , joined forces in bringing the best of KTC BV to Anuga, and prove once more our everlasting determination for growth and expansion.

Gathering over 8,000 exhibitors from more than 100 countries, Anuga once again served as the beating heart of global food trade — a space where innovation, collaboration, and inspiration came together, where more than 140,000 trade visitors from more than 190 countries gathered.

KTC BV team at Anuga 2025

Discovering Global Trends and New Horizons

For KTC BV, Anuga was not just another trade fair — it was an opportunity to see firsthand how the food industry continues to evolve and adapt. From the latest in sustainable sourcing and transparent supply chains to creative innovations in processing, ingredients, and packaging, every hall offered a glimpse into the trends shaping the future of food.

Our focus across the fair extended to exploring new possibilities in dried fruits, nuts, seeds, pulses, and other ingredients that make up our core product range. With exhibitors from across continents, it was an inspiring reminder of how global and interconnected our industry truly is — and how important it is to stay ahead of market dynamics.

KTC BV at Anuga2025 with associates
KTC BV General Manager Gasper Marusa at Anuga2025
KTC BV team at Anuga 2025 with associates
KTC BV team at Anuga 2025 INC Cocktail

Meeting Partners, Building Connections

Throughout their stay in Cologne, our team engaged in productive conversations with longstanding partners, new contacts, and industry professionals from all around the world.
These exchanges were filled with insights, mutual learning, and forward-thinking ideas that pave the way for future collaboration.

At KTC BV, we value partnerships that are built on trust, transparency, and shared ambition — and Anuga 2025 offered the perfect setting to reinforce those principles. Whether meeting face-to-face with current suppliers or discovering new ones, the event reaffirmed our belief that meaningful relationships are at the foundation of sustainable business growth.

KTC BV Senior Trader Dayrlane Mason at Anuga 2025
KTC BV at Anuga 2025
KTC BV at Anuga 2025
KTC BV at Anuga 2025

A Moment for Team Building and Shared Growth

While Anuga was undoubtedly a professional milestone, it also provided a personal one for our team.
As a company that operates fully remotely, having the opportunity to come together in person was invaluable. The days spent side by side — exchanging ideas, attending meetings, and navigating the exhibitions many halls — allowed us to strengthen not only our professional collaboration but also our sense of camaraderie and shared purpose.

Moments of connection outside the formal meetings — from spontaneous conversations to light-hearted exchanges with other exhibitors — reminded us of the human side of business. These experiences help us grow stronger as a team, enhancing our ability to collaborate, innovate, and move forward together.

KTC BV General Manager Gasper Marusa at Anuga 2025 with associates
KTC BV Senior Trader Dayrlane Mason at Anuga2025 with associates
KTC BV Senior Trader Dayrlane Mason at Anuga2025 with fellows
KTC BV Senior Trader Dayrlane Mason at Anuga2025 with associates

Insights and Inspiration for the Future

Anuga 2025 provided a wealth of inspiration for the road ahead. From new sourcing opportunities and product ideas to insights into the global market’s direction, we returned with a renewed drive to innovate and expand KTC’s reach.

The fair also highlighted how technology, sustainability, and cross-border collaboration are increasingly becoming the cornerstones of modern trade. These takeaways will guide us as we continue to refine our strategies, ensuring that KTC BV remains a trusted and forward-looking partner in the international food trade.

KTC BV Senior Trader Dayrlane Mason at JKT stand Anuga2025
KTC BV Senior Trader Dayrlane Mason at Al-Amal stand Anuga2025
KTC BV Senior Trader Dayrlane Mason at Anuga2025
KTC BV Senior Trader Dayrlane Mason at Anuga 2025

Looking Ahead with Purpose

As we reflect on our time at Anuga, we are filled with gratitude — for the people we met, the knowledge we gained, and the relationships we strengthened.
The experience reaffirmed what drives us every day: connecting the world through food, fostering genuine partnerships, and continuing to build a business that values integrity, curiosity, and growth.

Here’s to another year of collaboration, innovation, and connection — and to many more inspiring moments along the journey.

KTC BV Senior Trader Dayrlane Mason at Anuga2025
KTC BV Senior Trader Dayrlane Mason at Anuga2025
KTC BV Senior Trader Dayrlane Mason at Anuga2025
KTC BVs Aleksandra Hristov & Dayrlane Masona at Anuga2025
KTC BV Senior Trader Dayrlane Mason at Anuga2025
KTC BV Business Dev Manager Aleksandra Hristov at Anuga2025
KTC BV Senior Trader Dayrlane Mason at Anuga2025
KTC BV Senior Trader Dayrlane Mason at Anuga2025
KTC BV Business Dev Manager Aleksandra Hristov at Anuga2025
KTC BV at Anuga2025
KTC BV at Anuga2025
KTC BV at Anuga2025